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"Saffavescence" - Things that make us proud to be Saffas
I'm a Saffagette, not to be confused with a Suffagette. A Saffagette is proudly Souf Effrican, a staunch supporter of the Effrican International Congress, a subscriber to the concept of Saffavessence.
What an incredible display of creativity. Saffas have long loved the saffalicious Nando's ads and now the food chain has come up with such a clever website. Hot stuff!
One thing South Africa does have going for it is its brilliant ad brains. Some of the most entertaining commercials are being moulded around the 2010 Football World Cup tournament. Others are created around South African culture. One of my favourite ads has to be this Steers ad:
Mrs Balls, South Africa's favourite chutney, has come up with some really saffavescent ideas. To see one of the Mrs Balls ads, which are creating quite a stir, click here.
Saffa (n): South Africans. Usually used to describe expats (fondly) Saffagette (n): A South African whose vote is reserved for Mzansi, the Motherland. A Saffagette is not an ostrich. A Saffagette has a vote and is determined to stand in a queue to cast it. Saffavescence (n): Developed from saffervescence, which is a slang derivative of effervescence. Saffavescence means awesome, amazing - in a South African sense of course. Saffaring (v): Being patriotic. Suffaring (v): Having to listen to others not being patriotic.